2018 Camera Market at 1985 Levels – Thomas Stirr Photography

Thomas Stirr observes the tremendous changes in unit sales that have hit the camera gear market.

This lengthy article discusses the fact that the 2018 camera market has fallen to 1985 levels and provides thoughts on the impact of this shift.

Source: 2018 Camera Market at 1985 Levels – Thomas Stirr Photography

Thomas ends his post with suggestions for what you might want to do with your existing camera gear: sell, adapt, extend?

  • Push yourself to use your gear more fully. Many of us do not fully utilize all of the capabilities of the gear we currently own. Using it more fully will extend its useful life.

  • Experiment more in post. Every piece of camera gear comes with some kind of trade-off. Spend some time in post to experiment with your current software to learn how you can squeeze more quality out of your current images.

This is spot on. Since last fall I gave much thought and investigation to whether I should move up to “full frame”, due to indirect peer pressure and marketing hype.  I realized I continue to learn how to use my existing 1″ and micro four thirds cameras nearly every time I put them to use – and for what I typically shoot there is little to no advantage to full frame – and actual drawbacks (bigger and heavier). Instead, I’m learning new tricks that make my existing gear deliver expanded capabilities.

Second, I downloaded the DxO PhotoLab 2 trial version and quickly discovered its noise reduction is so good that it was like increasing my camera’s useful ISO range by several stops. I no longer needed a larger sensor to achieve the results I wanted at higher ISOs. This was a far less expensive alternative than buying a new camera and lenses!

Third, I began using various well known techniques such as averaging multiple exposures to reduce noise, and shooting multiple-image panoramas to achieve enormous resolution (typically 80 to 200 megapixels).

Software post processing completely changes how we look at photography – and for us hobbyists, is a practical way to expand our gears’ capabilities.