Monthly Archive: February 2019

How review sites have become an extension of camera sales programs

Camera reviews are largely sales pitch tools, today, with numerous reviewers conveniently offering links to retailers, for which the reviewer receives a sales commission if a sale results. Consequently, reviewers have incentives to push you towards ever more expensive camera gear. The quoted text in the image “We don’t often get excited about $900 cameras” says it all – unless you are spending mega bucks, you aren’t a serious photographer! Ha ha!