Olympus says it has no plans to sell its camera business

“For Imaging, however, we currently have no plans to sell the business. The task is therefore to stabilize and strengthen its market position. To achieve that, we are actively running marketing activities, and have already established a clear and exciting product roadmap for the coming months and years. We are actively pursuing future technology developments that will enhance photography and video for creators. Furthermore, Imaging is and will continue to be an important technology and innovation driver for our other businesses.

Source: Olympus addresses rumors of sale | Photofocus

A few days ago, a Russian blogger posted rumors that Olympus Imaging staff were looking for new jobs and that the camera division would be sold or shut down in January.

Then Bloomberg ran a report that implied the Olympus CEO was not opposed to selling the division, but did so in a unusual way without direct quotes. This only furthered the rumor. (Bloomberg ran a fake news story last year claiming a secret chip was installed on servers at Amazon, Apple and other U.S. companies during manufacturing by agents of the Chinese government, for the purpose of spying. All of the companies and Homeland Security denied any such chip existed.)

Olympus has replied with a statement that it has no plans to sell the business.

The weirdest is that the micro four thirds community that posts to online forums, is the most negative group of people ever met. Those that post frequently focus on gloom and doom and seize upon every poorly source rumor to further their victimization mentality. I do not get this attitude at all.

Olympus is still recovering from their mega accounting scandal in 2011 and like all camera makers, is in the midst of a shrinking market that impacts all camera makers. They have, however, continued to introduce new cameras and lenses and have moved manufacturing to a new factory in Vietnam.

Leave a Reply

Your email address will not be published.