The demographics of camera users

The author, at the link below, notes that those under 30 predominately use their smart phone to take photos.

Older travelers use compact point and shoot cameras, and middle aged and older often shoot with higher end DSLRs.

One thing I noticed on my trip to the UK , specifically London, was the abundance of cameras.

Source: Cameras, Cameras, Everywhere | Garden Walk Garden Talk

A recent Nikon item said that 55% of their DSLR sales are now going to consumers upgrading from smart phones.

My observations are in line with those of the linked article. I noticed this summer an increase in the number of travelers using an actual camera, rather than a smart phone. “Bridge cameras” – which look a bit like DSLRs but have a built-in, non-interchangeable lens, are popular.

The market is shifting a bit back towards real cameras. My hunch is many consumers will start out with larger cameras but eventually retreat to smaller cameras as they find the size and weight becomes cumbersome.

I suspect the 1″ cameras, with excellent image quality and good low light performance, may be the sweet spot for size, quality and convenience.

As the next blog post notes, post processing software is enabling small cameras to begin to rival their big cousins’ features. Software tools today provide high quality noise reduction, enabling small sensor cameras to work more like big sensors, and software tricks can even simulate bokeh.

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